The aim of this focus group is to get feedback from my target audience on what they think about the promotional package and the music video. By doing a focus group, it means that I can get honest feedback on what is good about my promotional package and music video and also what can be improved.
Overall, I found that my focus group went really well and I got positive feedback on the digipak, advert and music video but also got given some improvements that I can make on my digipak, advert and music video.
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